digital performance
your challenges
From not knowing how to establish a digital strategy as a start-up through to reviewing digital performance for an established brand Interim Digital will rise to your challenge. Read below to see what solutions we offer for both beginners and industry veterans.
Digital Strategy for Start-Ups
Before putting strategic pen to paper it's essential that start-ups understand the digital landscape of their chosen vertical. We see time and time again businesses haemorrhaging money via inappropriate digital strategies because of a lack of understanding of where to find and engage with the right users at the right time online.
A clearly defined digital strategy begins with understanding what the objectives of the business are. We work with organisations to help retrofit digital solutions that map to their commercial KPI's as opposed to "doing digital" for the sake of it.
Here's where we can help:
Digital landscape analysis
KPI defining
Size of the opportunity research
User hunting - finding your users online
Competitor research
Website migration
Digital strategy consultation
Keyword mapping
PPC
SEO
Programmatic Advertising
Content Creation
Digital PERFORMANCE ANALYSIS for brands
As an established brand it's vital to keep questioning your digital strategy to make sure you're maximising returns and aligning to commercial goals. Killer challenges we come across regularly with brands include:
"Is my PPC spend right?"
"Are we targeting the right keywords in Organic Search?"
"Is my website under penalty?"
"How do I maximise ROI across all digital channels?"
"Are we spending in the right places?"
"Is this content strategy the right strategy?"
"Is my website technically sound?"
"Which country should I target for my first export strategy?"
"What's the best route to market for my international strategy?"
If you're asking yourself these questions get in touch and we'll help you find solutions.